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Abandoned carts

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Recover abandoned carts

Learn how to manage abandoned cart recovery with Checkout.

When a customer adds items to their cart but does not complete the checkout process, the cart is considered abandoned. Zonos Checkout can send an email to customers who have abandoned their carts, reminding them to complete their purchase. You can optionally include a discount code in the email to encourage customers to complete their purchase, which can boost conversion.

By default, abandoned recovery emails are delayed by one hour after a cart is abandoned. The email template will match your store's theme, which you can customize in Dashboard.

Checkout will send abandoned cart recovery emails from the address you have verified in Dashboard.

NEEDS DESIGN (email)

Options for handling abandoned carts 

By default, Checkout will send an abandoned cart email to customers who have added items to their cart but have not completed the checkout process. You can configure the frequency of abandoned cart emails and offer an optional discount in Dashboard:

  1. Go to Dashboard -> Settings.
  2. Under the Checkout section in the sidebar, select Abandoned carts.
  3. Select the frequency of abandoned cart emails you want to send to customers.
  4. Optional — Enter a discount code to offer customers who have abandoned their carts.
  5. Click Save.

To disable abandoned cart recovery entirely, uncheck the Enable abandoned cart recovery checkbox and click Save.

NEEDS DESIGN (settings)

See which carts are abandoned 

You can view a list of abandoned carts in Dashboard in case you want to follow up with customers directly, see which products are most commonly abandoned, or send a custom email to customers who have abandoned their carts. To do this:

  1. Go to Dashboard -> Carts.
  2. Select the Abandoned tab to only show abandoned carts.
  3. Click on the cart(s) that you want to view.

Details such as the customer's name (if available), the date the cart was abandoned, and the items in the cart will be displayed. See our guide on viewing carts for more information.